FrenchyDesigner

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Ariane

What is Ariane?

Ariane is a website created by the French Ministry of Foreign Affairs. It allows French people to list their trips or occasional missions abroad. Totally free of charge, it also enables travelers to receive safety advice and be informed of possible risks in their destination country.

This service is useful and can prove to be vital in some cases, yet it is little-known due to a lack of communication and ergonomics of the platform.

image of a labyrinth

What is Ariane?

image of a labyrinth

Ariane is a website created by the French Ministry of Foreign Affairs. It allows French people to list their trips or occasional missions abroad. Totally free of charge, it also enables travelers to receive safety advice and be informed of possible risks in their destination country.

This service is useful and can prove to be vital in some cases, yet it is little-known due to a lack of communication and ergonomics of the platform.

image of the official ariane logo

How to improve it?

We can use tourism as a means of collecting data, which will be transmitted to the Ministry of Foreign Affairs throught the mobile application. The app geolocates French citizens and warns them of the risks incurred in the countries concerned, listing all the necessary information and contacts in case of a problem.

The target is very broad, since according to STD (Suivi de la Demande Touristique) surveys in 2016, 26 millions trips were made by French people abroad (personal and professional reasons combined).

How to improve it?

image of the official ariane logo

We can use tourism as a means of collecting data, which will be transmitted to the Ministry of Foreign Affairs throught the mobile application. The app geolocates French citizens and warns them of the risks incurred in the countries concerned, listing all the necessary information and contacts in case of a problem.

The target is very broad, since according to STD (Suivi de la Demande Touristique) surveys in 2016, 26.483.000 trips were made by French people abroad (personal and professional reasons combined).

Stakeholders
Interests

French Government

Ensure French citizens' security abroad

Reduce administrative process

Digital transformation of Ariane

French Government

Ensure French citizens' security abroad

Reduce administrative process

Digital transformation of Ariane

Insurance Companies

Adapt the insurance offer

Personalize services

Insurance Companies

Adapt the insurance offer

Personalize services

French Citizens

Being informed instantly

To feel safe

French Citizens

Being informed instantly

To feel safe

User
Experience

Inspired by 2 use cases

- Geocashing is an application that allows users to participate to treasure hunting depending on their geolocation.

- Duolingo is an application with the purpose for the user to practice different languages with a system of rewards

image of a labyrinth

Inspired by 2 use cases

- Geocashing is an application that allows users to participate to treasure hunting depending on their geolocation.

- Duolingo is an application with the purpose for the user to practice different languages with a system of rewards

image of a labyrinth
mockup image of the social function

Social network function

mockup image of the social function

Gamification of the app

A content with some point of touristic interests to visit will be available. Then, if they want, users can add content by integrating in the app a new point of interest and could even create playful courses rated by the community.

A difficulty level added to a description is set up for each new playful courses created by a user. A user could level up after having visited other points of interest of another user. A ranking system will be available for the users in the geographical range concerned.

mockup image of the gamification function

Gamification of the app

mockup image of the gamification function

A content with some point of touristic interests to visit will be available. Then, if they want, users can add content by integrating in the app a new point of interest and could even create playful courses rated by the community.

A difficulty level added to a description is set up for each new playful courses created by a user. A user could level up after having visited other points of interest of another user. A ranking system will be available for the users in the geographical range concerned.

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